some crucial elements of digital marketing
Content Marketing
Content Marketing is the most basic element of marketing. Content Marketing is explaining about any Product, Service or Event in the form of blog posts, videos or text format. Content Marketers plan, analyze, create and publish the content to promote any product or service. Content can be a game changing thing when it comes to marketing, as content is the primary thing consumed by the customers. It is something that has to be updated and posted very frequently. In the world of internet we all keep scrolling and consume content that are relevant to our interests and hence we come across every business for which we are the potential customers. The idea behind Content Marketing is to keep your business in the eye of customers and grab their attention.
Search Engine Optimization (SEO)
Search Engine Optimization is an organic way to increase the visibility of your website in the search engines like Google Chrome, Firefox, Bing etc by ranking your website. By increasing the visibility of your website you can increase your business awareness and that will result in increase in revenue of the business. SEO is an organic way of ranking your website whereas, SEM(Search Engine Marketing) is a paid way of ranking you website in search engine. Types of SEO can be Technical, onsite and offsite.
